Digital Media

How Colour Impacts Customer Choice

How Colour Impacts Customer Choice

Colour is the primary influence for virtually everyone when they buy something. That’s why it is a primary factor in the consumer-packaged goods (CPG) industry.Merchandisers know that people react to specific colours in unique ways. When you can harness this power for...

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How Can a Website Help My Business?

How Can a Website Help My Business?

Websites can have a significantly positive impact on a business. It can also deliver a negative result when it’s content quality is perceived as questionable. Most prospects look for a website and customer reviews to determine your offer’s value. They ask...

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